How It’s Made at Altrum | Direct Printing

April 22, 2025, In How It's Made at Altrum
direct printing, direct print, printing, print method, awards, deal toys, altrum

How It’s Made at Altrum | Direct Printing

At Altrum, we take pride in delivering high-quality deal toys and awards that leave a lasting impression. One of our most popular printing methods is direct printing, a technique we use every single day at our Canadian factory to ensure crisp, clean, and long-lasting prints. If you’ve received a deal toy from us, there’s a good chance that the text, logos, or imagery were created using this method!

What is Direct Printing?

Direct printing is a highly efficient and precise printing method that allows us to apply text, logos, photos, gradients or solid colors directly onto a deal toy or award. This process ensures a flawless finish that stands the test of time, maintaining sharpness and clarity without fading or smudging.

The Direct Printing Process

The process is both simple and effective, making it a go-to choice for many of our clients. It starts with our design team uploading the desired text, logos, or images to a computer linked to the direct printer. Once the design is finalized, our advanced printer gets to work, printing directly onto the surface of the piece with precision. One of the biggest advantages of this method is its efficiency—we can print multiple deal toys at once, significantly speeding up production times without sacrificing quality!

Why Direct Printing is Our Most Popular Method

  1. Speed & Efficiency – Since multiple pieces can be printed simultaneously, direct printing allows us to fulfill orders quickly, making it an ideal choice for clients on tight deadlines.

  2. Crisp & Clean Results – Direct printing creates high-resolution, sharp text and images that remain vibrant over time, ensuring the final product looks as good as the day it was made.

  3. Versatility – This method isn’t limited to just text! We can print logos, full-color designs, photos, and even solid colors onto various materials, including bases and the backs of pieces, allowing for unique and customized designs.

  4. Everyday Reliability – As one of the most used machines in our Canadian factory, our direct printer operates daily, ensuring that every deal toy or award maintains Altrum’s high standards of excellence.

Elevate Your Deal Toys with Direct Printing

Direct printing is the perfect choice for those looking for a fast, high-quality, and versatile printing method. Whether you need a sleek, professional look or a colorful, bold design, this technique ensures your deal toy stands out. At Altrum, we leverage this technology every day to bring our clients’ visions to life with unmatched precision and efficiency.

Looking to create a deal toy or award with sharp, vibrant printing? Contact our team today to learn how direct printing can bring your design to life!

How It’s Made at Altrum | Direct Printing


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Celebrating a successful deal?

Trust the original creator of deal toys. At Altrum, we celebrate over 10,000 transactions every year and proudly serve 80% of the world’s top 100 investment banks. Learn more about our deal toy services or get a free custom design today!