Qu\u2019ont en commun le marketing, la conduite automobile, l\u2019\u00e9ducation, la sant\u00e9 et la productivit\u00e9 au travail? Pas grand-chose, direz-vous! Nous sommes d\u2019accord, si ce n\u2019est que tous peuvent \u00eatre optimis\u00e9s par la ludification (gamification). Il est effectivement possible de transposer les m\u00e9canismes de jeu \u00e0 ces secteurs d\u2019activit\u00e9s non ludiques pour cr\u00e9er de l\u2019engagement et [\u2026]<\/p>\n","protected":false},"featured_media":4421,"menu_order":0,"template":"","resources_articles_tags":[524],"resources_topics":[417],"resources_solutions":[420],"class_list":["post-14898","articles","type-articles","status-publish","has-post-thumbnail","hentry","resources_articles_tags-ludification","resources_topics-gestion-performance-organisationnelle","resources_solutions-reconnaissance"],"acf":[],"yoast_head":"\n